Hybrid / Remote | Full-Time
Product Marketing Designer
$80,000 - $90,000
Repli is becoming a product company. This role is how the work of telling that story actually gets made and how our product shows up visually in the world.
The Product Marketing Designer turns product launches, features, and ideas into compelling visual experiences across video, motion graphics, social, web, and product marketing. Working alongside the Product Marketing Manager and the Training & Enablement Manager, you'll transform approved strategy and messaging into the creative assets customers see.
This is a hands-on creative role. You'll design, produce, edit, and publish the work yourself, using tools like Claude and AI-powered design and video platforms to expand what one person can create.
We're looking for someone who thinks visually, tells stories through design and video, and is excited to build the creative systems that help a growing product company stand out.
💣 responsibilities.
Primary Intiatives
Product Marketing & Launch Creative
Turn product positioning and launches into cohesive creative across announcements, feature pages, social campaigns, presentations, and customer-facing assets. You'll bring product stories to life visually across channels.
Multimedia & Video Production
Script, produce, edit, and publish product explainers, feature walkthroughs, YouTube videos, short-form social content, and motion graphics. Use modern AI video tools to create engaging content quickly without sacrificing clarity.
Visual Design System
Help build and maintain Repli's product marketing design system, including reusable templates, visual components, product mockups, motion standards, and creative guidelines. Keep our product marketing consistent, recognizable, and visually compelling.
Organic Social & Content Production
Own day-to-day social creative, publishing, and performance reporting. Turn product releases, customer stories, and behind-the-scenes moments into content that earns attention.
AI-Powered Creative Production
Use Claude and other AI tools daily to develop concepts, accelerate production, and build repeatable creative workflows. Experiment with emerging tools that improve creative quality, speed, and scale.
Responsibilities
- Concept, design, produce, and publish product marketing assets across channels
- Produce product videos, walkthroughs, YouTube content, and motion graphics
- Design social creative, presentations, landing pages, and launch materials
- Help develop and maintain Repli's product marketing visual system
- Translate product functionality into clear, compelling visual stories
- Partner with Product Marketing and Training & Enablement on launches and educational content
- Own the organic social creative calendar, publishing, and performance reporting
- Build reusable templates and AI-assisted workflows that improve production efficiency
- Track creative and content performance and adjust based on results
- Manage multiple projects and deadlines with minimal oversight
🏴 required skills.
- Visual design capability. Strong execution in Canva and Figma, with an understanding of layout, typography, composition, and brand consistency.
- Video and multimedia production. Experience scripting, editing, and publishing video, including screen recordings, voiceovers, product demos, and short-form content.
- Motion and visual storytelling. Ability to communicate product features through engaging graphics, animations, and visual content.
- Product marketing instincts. Ability to turn approved positioning into clear, compelling creative across multiple formats.
- Strong writing. Comfortable writing scripts, headlines, social copy, and customer-facing product content.
- Daily AI fluency. Hands-on experience using Claude or comparable AI tools to improve creative production and build repeatable workflows.
- Self-directed execution. Able to prioritize, manage competing deadlines, and ship high-quality work without constant direction.
- Data literacy. Comfortable reviewing performance metrics and using them to improve future creative.
- Tool You'll Use: Claude, Canva, Figma, Framer, Cursor, HubSpot, LinkedIn, YouTube, Google Workspace, and AI video and motion tools.
✊ education and experience.
Required Experience
- 3+ years of marketing, creative, multimedia, or product marketing experience
- Experience producing visual marketing assets and video content
- A portfolio demonstrating visual storytelling, video, motion, and marketing creative
- Bachelor's degree in Marketing, Communications, Design, Multimedia, or a related field preferred
Bonus Experience:
- SaaS or B2B software marketing experience
- Multifamily, proptech, or real estate industry exposure
- Experience building design systems or creative templates
- YouTube, animation, or motion graphics experience
- Basic HTML/CSS or AI-assisted coding experience
- SEO or AI search visibility experience
- Experience supporting Sales or Customer Success enablement
🔥 compensation & benefits.
Salary & Compensation: $80,000 – $90,000
Benefits
- 401K Match Program after 90 days of employment
- Health, Dental & Vision Benefits on day 1 of employment
- Voluntary Short-term and Long-term Disability Benefits
- Voluntary Health and Dependent Flexible Spending Accounts
- Remote work flexibility
- Eligible to participate in Profit Sharing Plan
PTO
- 17 Days - given up-front on start date
- +5 Days of PTO granted each year, starting on your first anniversary
⚡️ about repli.
REPLI is a full-service property tech company that develops custom software solutions for multifamily organizations while also offering on-demand marketing services handled by our in-house agency team. Essentially a one-stop-shop for multifamily apartment marketing.
We’ve created an award-winning culture that you’d be proud to join. We’ve won Best and Brightest Places to Work in Atlanta, Best and Brightest Places in the Nation, 2021-2023 Best Places to Work Multifamily, and 2020 and 2023 NAA Best Places to Work.
REPLI is an equal opportunity employer to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, leaves of absence, compensation, and training.
